Euro Cosmetics Magazine
Product Innovations

Dow presents new launches and innovative beauty solutions at in-cosmetics Asia 2025

  • Dow’s Personal Care business highlights four new personal care ingredients in Asia Pacific, including an award-shortlisted functional ingredient at in-cosmetics Asia 2025 in Bangkok.
  • Spotlighting new Beauty in Harmony concepts collection featuring seven formulations, curated from Asia beauty trends and consumers’ needs

Dow (NYSE: DOW), a global leader in specialty materials, is bringing four new personal care ingredients and debuting “Beauty in Harmony” concepts collection during in-cosmetics Asia 2025. These launches reflect Dow’s commitment to advancing science-driven solutions for beauty brands and consumers across Asia Pacific.

New product launches

DOWSIL™ FC-5012 ID Resin Gum: A flexible, breathable film former designed to elevate color cosmetic formulations with superior sebum and water repellency, and improved rub resistance.

DEXCARE™ CD-2 Polymer: Silver award in the Innovation Zone Best Ingredient Award for functional ingredients at in-cosmetics Asia 2025. A biobased low-viscosity, dual-cationic dextran functioning as a superior deposition aid and conditioning agent for Hair Care formulations

DOWSIL™ CB-2251 Fluid: A hair conditioning agent delivering alignment, moisture, and softness for healthy, radiant hair.

ACUDYNE™ 2000 Polymer: A dual-phase styling polymer offering long-lasting style control, high hold, humidity resistance, and no flaking. 

“Asian beauty consumers are redefining global trends. At Dow, we’re not just responding—we’re shaping the future with data-backed, high-performing and sustainable solutions tailored for Asia’s dynamic market,” said Jennifer Marques, Global Strategic Marketing Director of Dow’s Personal Care business. “Our Asia-focused concepts collection – “Beauty in Harmony” is a showcase of how we can empower brand owners and formulators with formulation expertise, regulatory insight, and a keen understanding of regional consumer needs.”, Marques added.

Beauty in Harmony concepts collection
Dow’s 2025 “Beauty in Harmony” collection features seven innovative prototypes that blend customers’ needs for authenticity, self-expression, and well-being with advanced beauty science. These multifunctional care solutions deliver performance, sustainability and creative inspiration for brands seeking to meet evolving consumer needs in skincare, haircare, and colour cosmetics.

Euro Cosmetics

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